Do You Really Need to Use a Real Estate Agent?

Avoiding real estate agent fees

Traditionally, the real estate market has been dominated by real estate agents who act as intermediaries between buyers and sellers. However, with the rise of technology and the wealth of information available online, some argue that using a real estate agent is no longer a necessity.

In this article, we will explore the reasons why using a real estate agent might not be needed and how you can successfully navigate the process while saving on agent fees by closing with just a title company.

  1. Access to Information

The internet has revolutionized the way people buy and sell real estate. Online platforms provide a wealth of information on property listings, market trends, and comparable sales. With this information at your fingertips, buyers and sellers can educate themselves and make informed decisions without relying on a real estate agent.

  1. DIY Marketing

Selling a property traditionally involves paying a real estate agent a significant commission fee. However, with the advent of online listing platforms and social media, homeowners can now market their properties directly to potential buyers. By creating compelling listings, utilizing professional photography, and leveraging social media channels, sellers can effectively reach a wide audience without the need for an agent. Sites like Zillow have a FSBO options where you can add your own pictures and details, you will most likely get calls directly from buyer agents. You can add a combo key to your door and have the buyer agents show the home to potential buyers. 

  1. Negotiation Skills

While real estate agents are often praised for their negotiation skills, many individuals feel confident negotiating on their own behalf. In fact, given the agent gets a big chunk of cash after they may be eager to close rather than get you the best price down the line. With access to market data and a clear understanding of their property's value, sellers can negotiate directly with buyers and their agent, potentially saving thousands of dollars in agent commissions.

  1. Closing with a Title Company

Closing a real estate transaction typically involves a series of complex legal processes, including title searches, document preparation, and escrow services. While real estate agents often facilitate these processes, it's entirely possible to close a deal with just a title company. Title companies specialize in ensuring that the transfer of ownership is smooth and legally sound. By working directly with a title company, buyers and sellers can streamline the closing process and avoid agent fees. The big secret, this is exactly what an agent does. They simply contact the title company to do the process anyway. 

Companies like First American Title are a phone call away. You simply provide the buyer, seller and the property details along with a purchase agreement. 

Do you need a real estate agent

  1. Cost Savings

One of the most significant advantages of bypassing a real estate agent is the potential for substantial cost savings. Real estate agents typically charge a commission fee, usually a percentage of the property's sale price. By handling the transaction independently, both buyers and sellers can avoid these fees, putting more money in their pockets.

Real estate agent fees can climb to over 5% of your total asking price. So, let's take that into consideration. For a California home in the one-million-dollar range, your percentage fee alone is $50k. However, of course, you will also be paying more for the work done in closing costs. Essentially, you're paying someone to show your home and handle some paperwork. Unless you need someone to show your home or that's more comfortable for you, you can easily bypass this fee and pay a title company a set price to close it.

However, keep in mind that there are other things that may be challenging when selling a home. Matters like surveys, escrow, and dealing with offers may not be worth the headache when it comes to a significant transaction. A hired title company can facilitate closing and escrow. If your buyer has an agent, they can conduct the survey, but you don't want to be cheated on that – get your survey done independently.

So, you see, for significant transactions, a real estate agent might be worth the fee unless you feel comfortable navigating the process. Going directly to a title company for escrow and closing is great, but it doesn't cover the entire process.

Raw Land Transactions

Now, with raw land, especially in the cheaper range you may think 5% is nothing. However, in our experience all agents will then ask for a base rate. So for a cheaper parcel of land in the $5k-$6k range where you are just getting started in real estate an agent base rate is around $1,500. That's 30% of your asking price for someone to do the paperwork for you. Even for land in the $50k range and above you can really bypass many things a traditional home sell has. No one needs to show the property in most cases, the buyer can just drive there. Also, there is no survey to be done on the condition of the home. Sure, a dirt survey can be done for a farm but the buyer will want to do that. In this case, hiring a title company directly to close may be a great cost saving option.

The other option is a company like ours, LandZero. We have been trained in the same process for self closing. We can facilitate the process of closing having the deed drafted and recorded with the county. We have specialized tools and account with counties to do this. Also, we pay all the closing costs for this process. So, for raw land this is a great option. 

While real estate agents provide valuable services and expertise, the changing landscape of the industry has made it possible for individuals to buy and sell property without their assistance. By leveraging online resources, marketing skills, negotiation acumen, and working directly with a title company, buyers and sellers can successfully navigate the real estate market while saving on agent fees. However, it's crucial to approach the process with careful consideration, ensuring that all legal and financial aspects are addressed to guarantee a successful and stress-free transaction.


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